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Are you applying for a marketing role and worried about answering the interview questions? Well, here are 11 most asked interview questions for marketing jobs and how to answer them.
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As Christine Johnson, a public speaker & marketing professional had analyzed, here they are:
1. Tell me about yourself:
If you appear at ease with yourself – calm, confident & collected – you’ll seem like someone they’ll actually want to work with. Give a brief overview of your background, working history, then highlight how you’ve developed & your career ambitions.
2. What are your strengths?
Discuss the key skills they’re actually looking for. Go over the skill set description in the job advert and pick 3 that apply to you. When you’re talking about these skills, make sure to give an example of how that skill helped you in other roles.
3. What are your weaknesses?
Don’t be afraid to state a real weakness you have & always finish by explaining what you’re doing to remedy it. Show that you’re not only self-aware and humble, but strategic too.
4. Tell me about a testing situation and how you settled it?
Think about an issue you faced at work that became a problem, then walk the interviewer through how you overcame it. Touch on the final outcome. Make sure you end on what you learned from it.
5. Why should we hire you for this job?
Think about what makes you valuable; maybe you’re trained in a particular tool the company uses, maybe you have a “very specific set of skills…” What are your USPs? See this as a two-minute pitch, and pitch yourself in a few key points!
6. Why do you want to work here?
You need to show that you’ve done proper research about the company & are genuinely interested in working for them specifically. Keep your focus on what excites you and what you can bring them, rather than what they can do for you.
7. Where do you see yourself in 5 years?
If you give the impression that this job is just a stepping stone on the path to the job you really want, what’s the incentive for the company? You need to show that you have plans & ambitions that align with the role.
8. Why are you leaving your current position?
Rather than focusing on the things you don’t like about your current job or company, stick to talking about why the job you’re interviewing for is even better. Talk about career advancement and personal goals.
9. What’s your desired salary?
Be honest with yourself about your level of expertise & research the going market rate. See what other companies are paying their employees for the same role. If you have the same skill level then you know your range. Avoid naming specific numbers.
10. How do you deal with pressure at work?
Talk about any measures you’ve taken to stop situations snowballing into a high-pressured crisis (ex. sticking to a schedule or juggling tasks efficiently). This is the time to talk about how you kept calm & what you learned.
11. Do you prefer working by yourself or in a team?
It’s cool to have a preference, but you need to make it clear that you’re comfortable doing either.
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