Social Media Manager at Konga Nigeria

Website Konga Nigeria

Konga.com is Nigeria’s largest online mall. We launched in July 2012 and our mission is to become the engine of commerce and trade in Africa.

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We serve a retail customer base that continues to grow exponentially, offering products that span various categories including Phones, Computers, Clothing, Shoes, Home Appliances, Books, healthcare, Baby Products, personal care and much more.

Applications are invited from interested and qualified candidates to apply for Social Media Manager at Konga Nigeria

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Social Media Manager

Job Specifications:

  • Full Time
  • Required Qualifications: BA/BSC/HND – MBA/MSC/MA
  • Location: Lagos | Nigeria.
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Job Description:

  • We are looking for a passionate Social Media Manager. The successful candidate will develop relevant content topics to reach the company’s target customers.
  • Create, curate, and manage all published content (images, video, written and audio/podcast). Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.

Job Responsibilities

  • Deliberate planning, strategy and goal setting
  • Development of brand awareness and online reputation
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Create a regular publishing schedule and promote content through social advertising.
  • Conduct online advocacy and open a stream for cross-promotions.
  • Oversee design (i.e. Social media graphics for Facebook cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.).
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • Create and manage an online review funnel for building online reviews and reputation. Monitor online reviews and respond to each review timely and with care.
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Qualifications and Requirements:

  • BS / MS degree in Marketing or a related field.
  • Possesses knowledge and experience in the tenets of traditional marketing. Marketing degree is welcomed but not required with relevant work experience.
  • Demonstrates creativity and documented immersion in social media. (Give links to profiles as examples).
  • Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Pinterest etc.) and how each platform can be deployed in different scenarios.
  • Maintains excellent writing and language skills.
  • Maintains a working knowledge of principles of SEO including keyword research and Google Analytics. Highly knowledgeable in the principles of “Search and Social.”
  • Web Analytics & Reporting
  • ROI Analysis
  • Copywriting.
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About the Author: Othuke Veno

Metallurgical & Material Engineer, Content Creator, Federal University of Technology Akure. Join me on Twitter.