SeamlessHR Limited is an HR technology company focused on helping businesses in emerging markets become more productive and successful by deploying well-designed, world-class technology solutions.
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Applications are invited from interested and qualified candidates to apply for the job opening at SeamlessHR Limited.
Growth Marketing Manager
Job Specifications:
- Full Time
- Required Qualifications: BA/BSC/HND
- Location: Lagos | Nigeria.
Job Description:
As a Growth Marketing Manager, you will collaborate closely with cross-functional teams to design and execute data-driven performance marketing campaigns, optimize conversion funnels, and explore innovative avenues for growth. The ideal candidate possesses a passion for technology, data analysis, and creative problem-solving, along with a proven track record of scaling user acquisition in a SaaS or tech environment.
Job Responsibilities:
- Develop and execute end-to-end growth strategies that align with business objectives, focusing on user acquisition, activation, retention, and referral programs.
- Collaborate with the marketing, product, and sales teams to create and optimize targeted campaigns that drive inbound leads and conversions.
- Leverage data analytics and user behavior insights to identify opportunities for optimization and improvement across all stages of the user journey.
- Conduct A/B tests and implement data-driven experiments to optimize conversion rates, user engagement, and retention metrics.
- Monitor and report on key performance indicators (KPIs) to measure the effectiveness of growth initiatives and provide actionable insights.
- Utilize SEO, content marketing, social media, email marketing, and other channels to enhance brand visibility and drive traffic.
- Stay informed about industry trends, emerging technologies, and best practices to continuously innovate and adapt the growth strategy.
- Collaborate with design and content teams to develop compelling marketing collateral and messaging that resonates with target audiences.
- Drive partnerships, collaborations, and influencer relationships to expand brand reach and awareness.
- Apply and promote SeamlessHR culture and core values at all times.
- Undertake ad hoc duties as agreed with your line manager.
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Qualifications and Requirements
Functional/Technical Requirements:
- Bachelor’s degree in Marketing, Business, or a related field; Master’s degree is a plus.
- Proven experience of 5 years in growth marketing, user acquisition, or digital marketing in tech, or start-up environment.
- Solid understanding of digital marketing channels, including SEO, SEM, ABM, social media, content marketing, and email campaigns.
- Proficiency in web analytics tools (Google Analytics, Microsoft Clarity, etc.) to analyze user behaviour and campaign performance.
- Strong analytical mindset with the ability to derive actionable insights from data and adapt strategies accordingly.
- Creative thinker with the ability to ideate and execute innovative growth strategies.
- Excellent written and verbal communication skills, with the ability to create compelling marketing content.
- Experience with marketing automation tools and CRM systems, particularly HubSpot.
- Results-driven approach with a track record of meeting or exceeding growth targets.
- Familiarity with agile methodologies and a willingness to adapt in a fast-paced start-up environment.
- Passion for technology, SaaS solutions, and staying updated on industry trends.
Behavioural Requirements:
- Adapting
- Innovating
- Collaborating
- Being Accountable
- Leading self and people
- Leading business
- Revenue driven
Seamstar Person:
To successfully become a Seamstar, you will have to:
- believe in our vision and mission;
- be smart and result-oriented;
- be honest;
- be respectful;
- be a good communicator;
- be kind, yet firm when necessary;
- be a good team player; and
- know how to have fun and be willing to partake in team-bonding activities.
Benefits
- Competitive salary.
- On-site recreational/work-out facilities.
- Tea/coffee whenever you work at the office.
- An opportunity to play an important role in building one of the top SaaS start-ups in Africa.
- Health coverage.
- Effective work tools
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Deadline: October 31, 2023
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